New York: After paying more than $50 million last year to publishers and celebrities to create live video on the platform, Facebook may soon stop remunerating them in a hope to get high-quality content on the social network.

According to a report, Facebook wants publishers to create longer, premium videos similar to the kind of content available on Netflix, and the social media giant may now pay them for the high-quality stuff.

According to the report, Facebook never intended for these paid deals to be a long-term solution to getting live content.

Recently, to give publishers additional control and flexibility over their broadcasts, Facebook rolled out a feature enabling users to go live through a web browser to Pages.

The social networking giant also rolled out a ‘Live Contributor’ role in Pages, allowing admins to designate specific individuals to go live on behalf of a Page.